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Upload a photo. In seconds, you know what works, what doesn't, and how to do better next time.
Submit my photoYou upload an image. Focalis-X looks at the framing, the light, the technique, the intent. It gives you a score out of 100. Honest, precise, useful.
Focalis-X doesn't just check if your photo is sharp or well-exposed. It cross-references over 50 criteria: rule of thirds, visual balance, color coherence, depth of field, gaze direction, leading lines. The kind of things a photo director would check while flipping through your contact sheets.
The criteria aren't fixed. A portrait isn't judged like a landscape. A street photo doesn't follow the same rules as a macro. Focalis detects the genre and adapts its grid.
The score isn't a school grade. It's a reference point. 65/100 doesn't mean "could do better". It means: there are 35 points of headroom, and here's where to find them.
To know where you stand. To compare your photos with each other. To see if that lighting workshop or new lens actually changed something in your practice. We calibrated the scale on thousands of photos evaluated by photographers. Every point means something concrete.
"My friends say it's beautiful. But I still don't know why it doesn't satisfy me."
"72/100. Composition is solid, but the white balance pulls warm. -300K in post and I gain 8 points."
Every photo gets 3 tips. Actions you can apply right now, or on your next shoot.
If you're starting out, Focalis talks about framing, rule of thirds, basic exposure. The fundamentals. If you're more advanced, it goes further: bokeh management, directional lighting, texture play. And if you're already good, it points at the fine details. A narrative intent that gets lost, an element that distracts, a balance that could be pushed.
Shooting, Post-processing, Gear. Shooting, what you change when you press the shutter. Angle, framing, timing. Post-processing, what you fix after. Exposure, colors, cropping. Gear, when a reflector, filter, or specific setting would make a difference. That way, you know if the tip is for now or for your next outing.
Every tip comes with a "why". Not just "crop to the right", but the reason it improves the image reading. Following a recipe and understanding the cooking are not the same thing.
Tips are sorted by estimated impact. The first one will make the biggest difference to your score. A crop can take a photo from 62 to 75. An exposure adjustment can reveal a sky you thought was lost. We tell you where to put your energy.
"You don't improve by receiving compliments.
You improve when someone competent
shows you what you can't see yet."
The idea behind Focalis
Exposure, focus, white balance, noise. The four technical pillars of a photo. Each one is measured, scored, and clearly explained.
Too dark, you lose the shadows. Too bright, the highlights are burned for good. Focalis reads the histogram, spots the clipped zones, and tells you what to fix. Not "it's a bit dark", more like "+0.7 EV on the midtones, and pull the blacks to -15 in post."
It's the most common flaw and the one you can't fix after the fact. Focalis detects where the sharpest zone of your image is and checks if that's where you wanted it to be. For a portrait, it checks that the eyes are sharp. It's basic, but that's where 80% of photos are won or lost.
A warm cast on a sunset, that's intentional. The same cast on an indoor portrait, that's a problem. Focalis measures the color temperature and tells you if it fits the scene. When it doesn't, it gives you the correction in Kelvin.
Noise is that grain that shows up when light is scarce or ISO climbs. Sometimes it's character, a beautiful grain on black and white. Sometimes it's just noise that degrades. Focalis tells the difference between luminance noise (often acceptable) and chrominance noise (the colored patches you need to treat).
Composition is what makes you stay on a photo or scroll past it. Focalis shows you why yours works. Or doesn't.
When a photo works, the eye knows where to go. It enters from a corner, follows a line, reaches the subject, explores the rest. When it doesn't work, the gaze wanders. You don't know where to look. You move on. Focalis analyzes this mechanism: where are your leading lines? Is your subject in the right spot or floating in the middle? Are the visual masses balanced?
The analysis covers rule of thirds, golden ratio, diagonals, symmetry, visual flow. It also spots distracting elements, that pole cutting through the frame, that blurry passerby in the corner, and suggests concrete crops.
Focalis looks at your palette: complementary, analogous, monochrome? A sunset with its oranges against a blue sky, that's natural complementary harmony. A grey street in the rain, that's monochrome setting the mood. The diagnosis tells you if your colors serve your image or muddle it.
Composition isn't learned from a book. It's learned by looking at your own photos with an outside eye. That's what Focalis gives you, photo after photo.
All your analyses in one place. Compare your scores, spot what's improving, identify what still needs work.
One link, one click. Show your score and analysis to anyone. WhatsApp, Twitter, or direct link.
Analysis speaks French, English, Spanish, German, Italian and Portuguese. Natively, not translated on the fly.
Vote for upcoming features. Our roadmap is public, join in and shape what comes next.
See the roadmapPrecise answers to the questions photographers ask before submitting their first image.
JPG, PNG, WebP and HEIC up to 10 MB. RAW files aren't read directly — export to high-quality JPG before uploading.
Yes, when available. EXIF data (aperture, shutter speed, ISO, focal length, camera body) enrich the technical audit. If absent, the AI estimates the parameters visually.
The AI maps the position of the main subject and strong elements against a thirds grid, and measures the resulting compositional dynamic. Details on the rule of thirds glossary page.
Yes. White balance is ignored and the reading focuses on composition, dynamic range, contrast and texture.
Yes. iPhone EXIF data is rich (equivalent focal length, HDR mode, detected scene). Focalis uses it like with any other camera body.
10 to 30 seconds on average. Time varies with image complexity and AI service load.
Not yet. Bulk analysis is coming with the Pro Photo and Pro Studio plans.
Yes, and we own it. The AI is a first-pass tool. Its score is a signal, not a verdict. If a photo has strong artistic intent that contradicts classical rules, the AI may underrate what was deliberate — that's expected, and the score is rarely alone on the report.
No. The 3 tips are generated from each image's specific flaws. Two portraits with the same rule of thirds but different lighting will receive different recommendations.
Not yet. PDF export is coming with the Studio plan and the pro plans.
Submit it. See what Focalis sees.
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